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Let's crunch some numbers

There’s a different way of going about generating profit and we show that it can be done. Our roadmap says it all: we aim for impact and are commercially successful at the same time. If we can run a successful business case with the objective to make impact, so can Big Choco. So yes, being profitable is a necessity, but our profit is less than it could be if this was our main objective.


Growth and impact

  • Revenue was up 22.7% in the reporting period; our gross margin was 41.6% and our net profit margin landed at 4.5%.
  • Our revenue rose from 44.9 million to 55.1 million.
  • Our gross margin improved by 1.1 percentage points, rising from 40.5% to 41.6%.
  • Our employee benefits expense as a percentage of revenue was up from 9.5% to 11.6%
  • Taking all this into consideration, our net profit margin was 4.5%.
  • Our impact costs amounted to 2,683,000 in the reporting period, which corresponds to a little over 4.8% of revenue.
  • We paid 2,283,572 in Tony’s additional premium last year.
  • . we’ve sold 36,560,690 chocolate bars this year. BAM!
Tony’s premium
Our concrete interpretation of ‘paying a higher price’. Over the past reporting period, we paid $ 200 in Fairtrade premium per metric ton (mt) of cocoa beans and $ 400 per mt in Ivory Coast and $ 175 per mt in Ghana. So, overall, the premium payment to our five partner cooperatives came to 3.5 million. This can be broken down into 1,225,218 in Fairtrade premium and 2,283,572 in Tony’s additional premium.
Hey chocofan! Due to busy choco times it might take us a little longer than usual to respond to questions via e-mail / chocophone / whatsapp, and you may receive your package a little later than you are used to from us.📦🍫


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je hebt een limited in je mandje zitten, daar kun je geen normaal product bij doen.

zullen we de inhoud van je tassie vervangen voor de limiteds?

nee yes, excellen

oké, wat wil je doen met deze wikkel

Wil je deze wikkel aanpassen, of een nieuwe maken op basis van het huidige ontwerp?

aanpassen dupliceren en aanpassen uuhm, ik wil een helemaal nieuwe maken

Alright, what do you want to do with this unlimited

edit duplicate and edit Err, I just want tot create totally new one

Unchanged design

You did not change the design of the wrapper. Do you want to buy the product with the unchanged design?

Edit Buy anyway

oké, wat wil je doen met deze gift card

aanpassen uuhm, ik wil een helemaal nieuwe maken

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