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Super Store

IMPORTANT: Oh dear, due to maintenance on the Beurs van Berlage our Tony’s Unlimiteds Choco-machine will be closed from the 5th to the 8th of August.. We hope to have it up and running again as soon as possible. So, keep an eye on this page for any updates about our Tony’s Unlimiteds Choco-machine.
Our Super Store will of course still be open for you daily from 10.00 to 19.00 with special Amsterdam bars made just for you. See you soon?

Hey there! You wanna come visit the Tony's Chocolonely Super Store, that's awesome! Our Tony's Superstars will tell you all about the injustices happening in the cocoa industry, and how we can make a positive impact together. Make your own Tony's Unlimiteds, grab our new (and slightly less new) bars, take a picture at the mega-monster-super-choco-wall and score Tony's Lil'Bits. See you soon?

payment options
​​​​​​​In our Tony’s Super Store you can only pay by card, debit and credit. Cash is not our thing!

tickets needed?
Nope, at our Tony's Super Store you don't need a ticket. You can just come in (well.. sometimes there's a queue outside) and enjoy the experience!

finding your way
It's just a 5 minute walk crossing 'the Damrak' from Amsterdam Central Station to Tony's Chocolonely Super Store. You see the Beurs van Berlage? Take a left and you're there!
Unfortunately, due to our location, our Super Store is not wheelchair accessible.

Tony's Super Store
Oudebrugsteeg 15
1012 JN Amsterdam

Q-Park de Bijenkorf (a 3 minute walk) 
Beursstraat 15 
1012 JW Amsterdam

so.. why the Beurs?
Amsterdam is still the biggest cocoa port in Europe, so this magical place has not been chosen by accident. Early 1900's cocoa trading was done in the Beurs van Berlage on the commodities exchange. The Super Store is accessible from the left side of the Beurs and is directly below the trading floor wher cocoa was being traded 100 years ago.

we’re open!

Tony's Super Store
every day from 10:00 to 19:00

Tony's Unlimiteds (make your own)
every day from 10:00 to 17:00


  • April 27
  • December 25
  • December 26
  • January 1

open until 17:00

  • May 4
  • May 9
  • May 19
  • May 20
  • June 18
  • July 1

our chocomachine closes 2 hours before closing time. When our Super Store closes at 17:00, you can order until 15:00. And for the days when we close at 16:00, your bar needs to be ordered before 14:00. 

the Unlimiteds choco machine starts at 10:00 in the morning. 

if you want to pick up your Unlimiteds bar the same day, make sure you order at least two hours before closing time. We close at 19:00, so your bar has to be ordered before 17:00!

create your own bar and ask your critical questions..


this is how you make your own bar

Using the iPad in the Super Store, you can pick your flavour of chocolate (millk, dark & white) - you can combine two - and a maximum of three of your favorite ingredients. Customize the wrapper by choosing your colour, slap a text on the side and bam.. your own chocobar for €8,99! In around 2 hours you can pick it up at the register!



Something went really wrong. We will try to fix this as soon as possible!



je hebt een limited in je mandje zitten, daar kun je geen normaal product bij doen.

zullen we de inhoud van je tassie vervangen voor de limiteds?

nee yes, excellen

oké, wat wil je doen met deze wikkel

Wil je deze wikkel aanpassen, of een nieuwe maken op basis van het huidige ontwerp?

aanpassen dupliceren en aanpassen uuhm, ik wil een helemaal nieuwe maken

Alright, what do you want to do with this unlimited

edit duplicate and edit Err, I just want tot create totally new one

Unchanged design

You did not change the design of the wrapper. Do you want to buy the product with the unchanged design?

Edit Buy anyway

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