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2016-2017 milestones

making & measuring impact

The roadmap shows how we, as a chocolate company, want to change the cocoa industry from the inside. The accounting firm PwC has reviewed how far along we are in this process. They’ve audited our financial results and performed an external verification of nine non-financial performance indicators based on our roadmap. It's an assessment that means we can show that what we're doing to achieve our mission is important, that it works, and that it can be implemented by other chocolate companies. Every year, we are trying to show this more and more thoroughly.  

Tony's in – nearly – all states

We started in Portland and our presence is spreading like wildfire. Our bars are now available in stores in nearly every state! You can also find us in Belgium, Sweden and Germany. To change the chocolate sector from within, we need to get the large chocolate giants to notice us. Did you know that the U.S. is home to three of the five largest chocolate players? That's what we call a golden market to make an impact in.

here to stay

We launched not one, but two new classics: our dark milk chocolate bar and our dark milk chocolate pretzel toffee bar. Making a dark milk chocolate bar requires about 9% more cocoa beans than making a regular milk chocolate bar. And remember.. more cocoa means more impact. So, three cheers for Team Tony’s!

traceable cocoa butter from Ivory Coast

We've wanted to produce traceable cocoa butter in West Africa for a long time now. We ran a pilot in Ivory Coast last year and it worked like a dream! What’s great too is that this will result in a major reduction in our carbon emissions. Nothing but win-win-win-win.

learning about child labor in our chain 

We buy our cocoa beans from areas where child labor is a frequent. What was that? Yes, it’s true and that’s a deliberate choice. We don’t bury our heads in the sand when we come across child labor. We want to identify it; because only then can we take action and have an impact. This is why we've been implementing the Child Labor Monitoring and Remediation System (CLMRS) at our farmer cooperatives.

Tony's serious friends make impact together 

Choco friends be like.. Serious Friends Forever. Serious friends support our mission and SFF's step things up a notch: they participate actively. You can share our story by downloading our show-and-tell materials, by watching the Chocolate Case movie and by supporting our campaigns.

law against child labor 

Chocofans need to know what's up in the industry: slave free is far from the norm everywhere. Last January 2017, the Tweede Kamer (Dutch House of Representatives) discussed a bill against child labor called 'Zorgplicht Kinderarbeid'. The law requires companies that sell in the Netherlands to ensure that their products or services do not involve child labor in any shape or form. Tony's managed to get more than 10,000 people to sign the petition ‘Zorgplicht Kinderarbeid’ and we presented these signatures to parliament. The bill has been passed by the Dutch House of Representatives and has now been submitted to the Senate, which is scheduled to take a vote in mid-December 2017. A legal framework MUST be adopted in the Netherlands too, so that all businesses are under a legal obligation to address social abuses in their chain.

bitter chocolate stories

Tens of thousands of children in Ghana and Ivory Coast are victim of forced labor and human trafficking for the production of cocoa. BITTER is an impressive photo exhibition about children from Burkina Faso who work on cocoa farms. BITTER Chocolate Stories is now on tour.


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