Teun van de Keuken is a Dutch TV journalist on the consumer report TV show (kinda like a ‘60 Minutes’ of food) Keuringsdienst van Waarde. KVW for short. In 2003, Teun was shocked to read a small news article that said forced labor still existed in the cocoa industry. To the journalists of KVW, that seemed like front-page news, so they started a segment on KVW all about cocoa.
The segment started like every other on the show, with Teun directly calling chocolate companies and asking for answers. Unfortunately, not only were the chocolate companies unwilling to answer his questions, but some even blacklisted Teun to prevent him from getting in contact.