loading...

hmmmm..

Your browser seems to be quite old. Please consider updating your browser to enjoy this site.

/
play!

Jehiel Oliver disrupting ecosystems

jehiel oliver

disrupting ecosystems

play!

Do great causes choose us, or are we born to do what we end up doing? Jehiel Oliver – founder of Hello Tractor, a sharing economy app for farmers in African countries – is kind of a model answer for both. Grandchild of a tractor dealer, he grew up on food stamps in a marginalised community and became a Wall Street financier unmotivated by money. What does motivate him though, are the problems driving global poverty. We hear you, Jehiel!

Smallholder farmers on the African continent are often poverty stricken, with swathes of uncultivated land. Rather than treat the symptoms, Jehiel looked to the causes – and homed in on a lack of access to machinery, which is not only expensive, but unattainable thanks to non-existent financing. Cue Hello Tractor, the app enabling farmers to loan one another equipment.

“Hire the people who live the problems you’re trying to solve. Your customers should have the loudest voice.”

More than just disrupting and reshaping the complex and antiquated agricultural ecosystem, Jehiel is also shaking up prejudices about what local talent can and can’t do. Forget Ivy League graduates, Jehiel’s business is run entirely by people who are living the problems he’s trying to solve.

In Episode 3 of Tony’s Chocolloquium, Jehiel talks to Amelia Høy about waking up to Africa’s awesome potential, never assuming what the people you’re serving need, and the importance of building relationships for anyone wanting to build effective change.


check out Hello Tractor

or go to:

Warm weather alert! To guarantee the quality of your chocolate, we will not ship orders from Monday the 14th to the 16th of June. You'll receive your package later than usual. As soon as temperatures drop under 27 degrees, we will ship your order. 
0

my shopping bag

subtotal 00,00
shipping costs 00,00
discount 00,00
total 00,00
total VAT 00,00
total incl. VAT 00,00
paid with giftcard 00,00
total 00,00

You don't have any products in your shopping bag, click the chocoshop button to get started.